When Ethan Myers founded Quad, a clothing rental and resale platform for sorority women, he faced a familiar problem for non-technical founders: how to build and scale a software-driven business without an engineering team.
Today, Quad runs a thriving two-sided marketplace — and it’s built entirely on Launchpad.io. The result: 70–90% month-over-month growth, hundreds of new listings every week, and record-breaking revenue.
So how did Ethan get there?
From idea to app — without writing a line of code
Ethan Myers launched Quad at the University of Alabama to solve a simple but costly problem. Many sorority women buy dresses for specific events, wear them once, and then hang them back in their closets — never to be worn again.
Quad makes it possible to rent or resell those dresses, giving students an affordable way to look fabulous while also monetizing what’s already in their closets.
But as the platform grew, Ethan hit a major roadblock: software limitations were holding the business back. Managing listings, payouts, and seller onboarding took hours — time the small team didn’t have.
That’s when he found Launchpad.
Building the MVP in 90 days
Ethan quickly designed and generated an initial prototype using Launchpad Blueprint, a free app design tool powered by GenAI and best practices drawn from Pega’s decades of enterprise-level industry experience.
In just 90 days, Quad had fully replatformed to Launchpad. No developers. No custom code. Just the founder, a vision, and a low-code platform built to scale.
What Launchpad powers for Quad
Today, Launchpad runs every key operation behind Quad’s marketplace — including:
- Seller onboarding and administration
- Product listings and inventory management
- Dynamic product content
- AI-assisted uploads
- Automated payouts
- Shopify integration
This is a gamechanger for Quad. Once upon a time, uploading an item to the platform took 25 minutes. Now it takes less than three.
We have seen 70% to 90% month-over-month growth in sales. We're onboarding hundreds of new pieces every single week, which has never been possible or even feasible before. The scale of what we can do in our process is now limitless.
-Ethan Myers, CEO & Founder, Quad
From bottlenecked to boundless growth
By automating manual workflows, Quad eliminated the operational bottlenecks that once capped its growth. Now, the team can focus on what truly drives the business forward.
We’re able to focus on things like marketing and sales — the things that actually matter — rather than the busy work that took up 99% of our time before.
-Ethan Myers, CEO & Founder, Quad
Since replatforming, Quad can now expand beyond University of Alabama to new campuses. Technological advancement has helped pave the road for future success: the company just closed a pre-seed round and is now preparing to open its seed round.
What’s next for Quad
While Quad’s initial focus is university fashion, its model extends far beyond apparel. The same Launchpad-powered infrastructure could easily support other rental or consignment marketplaces — from power tools to sports & outdoor equipment, appliances, or even automobiles.
With Launchpad, the possibilities are endless.
A Blueprint for modern SaaS innovation
Quad’s story isn’t just about college fashion — it’s about how Launchpad empowers founders and SaaS leaders alike to rethink what’s possible.
Curious to discover what’s possible for your business? Start just like Ethan did and build a Blueprint to prototype your future app. Start Blueprinting for free with our Launchpad Explore Plan.
About the Author
Kat Austin works in product marketing for Launchpad and helps companies of all sizes understand how to use SaaS to innovate and grow revenue faster than ever before.