Build software that does the work and delivers the outcome.
Already on board? View your Launchpad Blueprints.
Turn AI-powered workflow applications into measurable business outcomes.
What are outcomes? Claims processed. Disputes resolved. Customers onboarded. Compliance workflows executed.
The future of software isn’t SaaS.
It’s Outcomes-as-a-Service.
All software companies will harness AI, but the winners will deliver outcomes faster, more reliably, and with greater governance. Launchpad gives you the platform to build that business.
Traditional SaaS
Sell seats
Customer uses software
Features
$ per user
"Access the platform"
Outcomes-as-a-Service
Sell outcomes
Software performs work
Completed workflows
$ per outcome
"Get the job done"
Real companies. Real outcomes.
Launchpad is for founders, CTOs, product leaders, and software teams building workflow-centric B2B applications.
"The impact of a platform like Launchpad for our business has been like going from water to wine...it's been game changing."
Sanjay Agarwal | CEO, Fielo
Your challenge isn’t writing code.
It’s everything around the code.
Software teams can build applications. The harder challenge is building the enterprise architecture, multi-tenancy, subscriber management, security, governance, billing, operations, and commercialization model required to support real customers at scale.
Everything you need to build, deliver, and monetize outcomes.
Three ways software companies use Launchpad today
Build
Build and deploy new outcome-based applications
See how Rulescube built a new app for client onboarding.
Enhance
Add AI-powered workflows to existing products.
See how Connex Ecommerce enhanced their product with AI.
Replace
Modernize legacy applications and eliminate tech debt.
See how Fielo replaced their legacy tech with a new app.
"Every founder building something today should believe they’re changing the world. Launchpad gives us the best chance of doing that."
Brian Ratcliff | CEO, Rulescom
How it works:
From outcome-based idea to
commercial software business.
1. Design the outcome
Use Blueprint to map the workflow, users, integrations, dashboards, and business result.
2. Build the application
Add AI, workflow orchestration, business rules, human oversight, and enterprise logic.
3. Launch on solid, secure architecture
Deploy with observability, governance, and multi-tenancy built in.
4. Operate and monetize
Manage subscribers, track usage, and price based on the outcomes your app delivers.
"The ease of doing development is fantastic...the way the complexity is handled is great."
Amit Agrawal | CEO, ai4process
Deploy AI-powered outcomes your enterprise customers can trust
Regulated industries must now deliver AI-powered outcomes in a way that is trusted, auditable, governed, and enterprise-ready. Launchpad combines agentic AI with workflow controls, deterministic processes, and human oversight so software providers can deliver outcomes safely at scale.
Enterprise security & compliance
• HIPAA-ready deployments
• SOC 2 certified platform
• ISO 27001 certified
• Zero-trust architecture
Human-in-the-loop controls
• Human review and approvals
• Workflow-based exception handling
• Agent + human collaboration
• Execution of AI-powered work
Enterprise-grade foundation
• Multi-tenancy built in
• Subscriber management included
• Identity and observability services
• Proven enterprise architecture
Software companies are already selling outcomes with Launchpad.
Built for the teams creating the next generation of software businesses.
For Founders & CEOs
Build an Outcomes-as-a-Service company without building a platform. Faster time to market, reduced capital requirements, and outcome-based monetization.
For CTOs & Product Leaders
Deploy AI your enterprise customers will actually trust with agentic workflows, governance, security, auditability, and human-in-the-loop controls.
For Consulting & SI Firms
Build outcome-based applications, deliver AI-powered services at scale, and create new recurring revenue streams alongside traditional consulting engagements.
Price around value delivered, not seats sold.
Outcome-based software needs a pricing model that connects usage, operational cost, and customer value. Launchpad Units help providers understand the economics of every outcome, protect margins, and scale revenue as customer value grows.
Estimate your outcome economics.Ready to build software that delivers outcomes?
Start with Blueprint to design your application, estimate the cost of delivering each outcome, and see how Launchpad can help you build, launch, operate, and monetize an enterprise-ready software business.
A new SaaS platform.
40 years of experience.
Launchpad is a revolutionary platform from Pegasystems Inc. (Nasdaq: PEGA) that empowers software providers to build, launch, and operate workflow-centric B2B SaaS applications.
For more than 40 years, Pega has been helping enterprises meet today’s customer demands while continuously transforming for tomorrow. The Pega Infinity platform, a sibling to Launchpad, empowers the world’s leading organizations to unlock business-transforming outcomes with real-time optimization. Infinity’s AI decisioning and workflow automation solve clients’ most pressing business challenges – from personalizing engagement to automating service to streamlining operations.
To learn more about Pega’s solutions, clients, partners and industry leadership, please visit www.pega.com
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