Skip to main content

We'd prefer it if you saw us at our best.

Pega.com is not optimized for Internet Explorer. For the optimal experience, please use:

Close Deprecation Notice
space background purple nebula

THE OUTCOMES-AS-A-SERVICE PLATFORM FOR B2B COMPANIES

Build software that does the work and delivers the outcome.

Build, launch, and operate AI-powered workflow applications that complete work end-to-end, to commercialize measurable business outcomes instead of selling software seats.

What are outcomes? Claims processed. Disputes resolved. Customers onboarded. Compliance workflows executed.

Already on board? View your Launchpad Blueprints.

gradient background

Launchpad is for founders, CTOs, product leaders, and software teams building workflow-centric B2B applications.

The future of software isn’t SaaS. It’s Outcomes-as-a-Service.

For twenty years, software helped people do work. Now AI agents, workflows, and automation can perform the work directly. The companies that win won’t be the ones with the most features — they’ll be the ones that deliver outcomes faster, more reliably, and with greater governance. Launchpad gives you the platform to build that business.

From access to outcomes

Customers care less about seats and more about completed work.

From AI experiments to enterprise execution

Workflow turns AI into a repeatable operating model.

From software product to software business

Launchpad provides the foundation to build, operate, and monetize outcome-driven apps.

cosmic banner
Sanjay Agarwal

"The impact of a platform like Launchpad for our business has been like going from water to wine...it's been game changing."

Sanjay Agarwal | CEO, Fielo

Your challenge isn’t writing code.
It’s everything around the code.

Software teams can build applications. The harder challenge is building the enterprise architecture, multi-tenancy, subscriber management, security, governance, billing, operations, and commercialization model required to support real customers at scale.

purple and blue gradient
  • Building software

  • App logic

  • UI and workflows

  • AI features

  • Prototype

  • Seats and licenses

  • Building a software business

  • Multi-tenant architecture

  • Subscriber management

  • Governance and auditability

  • Secure production runtime

  • Outcome-based monetization

Everything you need to build, deliver, and monetize outcomes.

Outcomes-as-a-Service

Go from charging for software access to charging for completed work. Launchpad helps you package, monetize, and operate apps that deliver measurable outcomes at scale.

Workflow makes AI enterprise-ready

Orchestrate AI agents, people, systems, decisions, approvals, SLAs, and exceptions into repeatable workflows customers can trust.

Enterprise architecture from day one

Deploy on a proven enterprise foundation with scalability, resilience, observability, governance, and operational readiness built in.

Operate as a real software business

Manage subscribers, roles, access, customer environments, and operational growth without custom-building SaaS plumbing.

Outcome-based economics

Use Launchpad Units to understand the cost of delivering outcomes and build pricing models aligned to customer value.

cosmic banner
Brian Ratcliff

"Every founder building something today should believe they’re changing the world. Launchpad gives us the best chance of doing that."

Brian Ratcliff | CEO, Rulescom

Three ways software companies use Launchpad today:

BUILD

Create new outcome-based applications

ENHANCE

Add AI-powered workflow execution to existing products.

REPLACE

Modernize legacy applications and eliminate tech debt.

How it works: From outcome-based idea to commercial software business.

1. Design the outcome

Use Blueprint to map the workflow, users, integrations, dashboards, and business result.

2. Build the application

Add AI, workflow orchestration, business rules, human oversight, and enterprise logic.

3. Launch on enterprise architecture

Deploy with runtime, identity, observability, governance, and multi-tenancy built in.

4. Operate and monetize

Manage subscribers, track usage, and price based on the outcomes your app delivers.

gradient background purple and green
cosmic banner
Amit Agrawal, CEO ai4process

"The ease of doing development is fantastic...the way the complexity is handled is great."

Amit Agrawal | CEO, ai4process

Deploy AI-powered outcomes your enterprise customers can trust

For regulated industries, the challenge is not simply adding AI. It’s delivering AI-powered outcomes in a way that is trusted, auditable, governed, repeatable, and enterprise-ready. Launchpad combines agentic AI with workflow controls, deterministic processes, and human oversight so software providers can deliver outcomes safely at scale.

Built to support enterprise security and compliance

• HIPAA-ready deployments
• SOC 2 certified platform
• ISO 27001 certified
• Zero-trust architecture

Human-in-the-loop controls

• Human review and approvals
• Workflow-based exception handling
• Agent + human collaboration
• Controlled execution of AI-powered work

Enterprise-grade foundation

• Multi-tenancy built in
• Subscriber management included
• Identity and observability services
• Proven enterprise architecture

Software companies are already selling outcomes with Launchpad.

Fielo

Replatformed a loyalty solution for global brands
Connex

Launched platform for B2C online retailers.
Fisent

Built fintech app for automating compliance testing processes

Built for the teams creating the next generation of software businesses.

For Founders & CEOs

Build an Outcomes-as-a-Service company without building a platform. Faster time to market, reduced capital requirements, and outcome-based monetization.

For CTOs & Product Leaders

Deploy AI your enterprise customers will actually trust with agentic workflows, governance, security, auditability, and human-in-the-loop controls.

For Consulting & SI Firms

Build outcome-based applications, deliver AI-powered services at scale, and create new recurring revenue streams alongside traditional consulting engagements.

Launchpad units estimator tool

Price around value delivered, not seats sold.

Outcome-based software needs a pricing model that connects usage, operational cost, and customer value. Launchpad Units help providers understand the economics of every outcome, protect margins, and scale revenue as customer value grows.

Estimate your outcome economics.

Ready to build software that delivers outcomes?

Start with Blueprint to design your application, estimate the cost of delivering each outcome, and see how Launchpad can help you build, launch, operate, and monetize an enterprise-ready software business.

A new SaaS platform.
40 years of experience.

cosmic background

Launchpad is a revolutionary platform from Pegasystems Inc. (Nasdaq: PEGA) that empowers software providers to build, launch, and operate workflow-centric B2B SaaS applications.

For more than 40 years, Pega has been helping enterprises meet today’s customer demands while continuously transforming for tomorrow. The Pega Infinity platform, a sibling to Launchpad, empowers the world’s leading organizations to unlock business-transforming outcomes with real-time optimization. Infinity’s AI decisioning and workflow automation solve clients’ most pressing business challenges – from personalizing engagement to automating service to streamlining operations.