Turn product ideas into enterprise agentic products, fast

WEBVTT

1 "Jason Masciarelli" (1499772416)
00:00:05.262 --> 00:00:23.869
All right, welcome to Launchpad webinar today. I'm excited to get started and we will we will jump in to talk about how you can turn product ideas into enterprise agentic products fast. So really, what we're talking about here is as a software company, either a startup or an existing software company.

2 "Jason Masciarelli" (1499772416)
00:00:23.869 --> 00:00:44.450
How you can really leverage our platform to really help to take an idea that you want to drive impact this year and next through a new product or building off of an existing product. But today's primarily gonna be focused on how you create, take an idea and bring that to a live product that you can get in market fast and have.

3 "Jason Masciarelli" (1499772416)
00:00:44.450 --> 00:01:09.630
Impact for your clients. And so, I'm Jason Mashrelly. I lead go to market for Launchpad. I also lead our corporate venture fund, and I'm joined by Tim Miranda, who's a fellow with us and has been with Pega for a long time and is a core member of the Launchpad team and a solutions architect and a leader on the provider success team. So welcome Tim. Thanks for joining me for this.

4 "Jason Masciarelli" (1499772416)
00:01:09.630 --> 00:01:27.120
Thanks Jason. Cool. So what we're gonna do is we're gonna move pretty quick. We're gonna go through a lot of content and try and keep it interesting. So real quick, we're gonna talk a bit about, you know, kind of a situation of imagining that I'm the head of a software company.

5 "Jason Masciarelli" (1499772416)
00:01:27.120 --> 00:01:45.930
I'm really interested in driving growth and impact within 2026. Then we're gonna take an idea and talk about how we take that idea, leveraging blueprint and Launchpad to really build that into an enterprise grade product. Then we're gonna hear from, you know, kind of voice of a customer reacting to that product.

6 "Jason Masciarelli" (1499772416)
00:01:45.930 --> 00:02:04.020
And getting a sense of how they think that this product could help them, you know, as an end user. And then we're happy to take questions. So I encourage you to submit questions, you know, throughout the session and then towards the end we'll, we'll get to the questions and have some discussion.

7 "Jason Masciarelli" (1499772416)
00:02:04.020 --> 00:02:24.020
And then we'll wrap up and tell you about some of the next events that we've got coming up and with that I will get started. So, as I said, you know, the focus here today is we're sitting here still at the beginning of the year. You know, we're about 10 % into the year, so it's moving fast. It's a disruptive market.

8 "Jason Masciarelli" (1499772416)
00:02:24.020 --> 00:02:44.020
For the software industry and everybody's out there really trying to think about, you know, how do they continue to sustain, but thrive and continue to grow, and also deliver next generation products to their clients. So imagine I'm a CEO of a software company providing audit risk and compliance solutions. I really want to.

9 "Jason Masciarelli" (1499772416)
00:02:44.020 --> 00:03:04.020
You know, basically expand my revenue impact for my clients, both existing and new clients within this year so I can have impact this year and really driving growth into next year. I have this vision for a new kind of next gen AI 1st solution for internal audit teams. And really, you know, I'm I'm in a tough spot because.

10 "Jason Masciarelli" (1499772416)
00:03:04.020 --> 00:03:23.130
My development teams are really busy with existing products. We have limited bandwidth to really focus on new things because we're just trying to do sustaining engineering and responding to client inquiries and so supporting our existing clients. But I really want to launch this new kind of net next gen AI 1st product.

11 "Jason Masciarelli" (1499772416)
00:03:23.130 --> 00:03:43.130
And so that's really the situation I'm in. And so to get started, you know, as the leader of the company, you know, I love to, you know, use, you know, AI to do some research, and so, you know, I'm basically using deep research in chat GBT and often I'll play with different platforms to get different perspectives.

12 "Jason Masciarelli" (1499772416)
00:03:43.130 --> 00:04:02.640
Essentially I'm describing my situation that I've just talked about. I've essentially got my vision for really a kind of summary of what I think the product might look like in terms of key features and capabilities. And so I spent, you know, about 20 or 30 min, you know, going through some prompts and doing some research.

13 "Jason Masciarelli" (1499772416)
00:04:02.640 --> 00:04:22.640
And so basically I've got, you know, really a good sense of really what the market opportunity is, you know, a deeper sense of what the product might look like, what a next gen product might be for, you know, this target buyer that I want to go after in the marketplace. And so I've got, you know, a good amount of detail that is giving me kind of.

14 "Jason Masciarelli" (1499772416)
00:04:22.640 --> 00:04:42.959
A much better vision than what I started with. And then as I went through this morning, I kind of went through and I was like, hey, look, you know, what are some ways that I could go build this and bring it to market quickly because I've got a constrained engineering team and I'm looking for a recommendation for a low code AI development platform that's fully managed, so it's not gonna distract my teams.

15 "Jason Masciarelli" (1499772416)
00:04:42.959 --> 00:05:02.959
And has enterprise grade capabilities, and so basically went out and did research on all the available technologies and solutions out there in the marketplace, got myself kind of a comparison of things, and so I'm not gonna go through all this because you're gonna want to see the demo, but what was really cool is that it gave me.

16 "Jason Masciarelli" (1499772416)
00:05:02.959 --> 00:05:31.009
A really good detailed explanation of what's out there and it really surfaced Launchpad as a leading solution really because of our fully managed capability and really the SaaS native architecture. It's one of the only products that's out there that's really built purpose built for building B to B SaaS and agent workflow products, and also really in this provider subscriber model, which, you know, for me as a software company is really important because I want to be able to.

17 "Jason Masciarelli" (1499772416)
00:05:31.009 --> 00:06:00.229
Scale, I want to have data segregation, I want to have security and really not again tie up my engineering team with, trying to do this stuff. I also like the idea of blueprint, and so we're gonna see a bit about how that works today as well. And so really bottom line, you know, which I was happy to see is that, you know, Launchpad was a top recommendation, and really because of its multi tenant capability, it's built in AI capabilities compliance.

18 "Jason Masciarelli" (1499772416)
00:06:00.229 --> 00:06:23.086
Last development cycles and, you know, really kind of talking about how it kind of fits in the context of the market. So I would take this information, in terms of my specification requirements, and I'm gonna turn to Tim and say, you know, Hey Tim, you know, as somebody who's experienced with launchpad, I'd love to see how you can help me take this thing and turn it into a real solution. Do you think you can do that for me, Tim?

19 "Tim Miranda" (3670694912)
00:06:23.086 --> 00:06:42.659
Sure, let me grab the share here. So what I did was Jason gave me some of the the supporting documents that he wrote up, the overall functional description of the app, and I started a blueprint, so I went on launchpad.io, and just started cooking up a blueprint. You can see here that I took some of the.

20 "Tim Miranda" (3670694912)
00:06:42.659 --> 00:07:02.659
Requirements and other stuff that he had put together based on his his research sessions there and and we got going with this. So, what pega Blueprint has done here, which is cool is that it's extracted out through the key outcomes and things that it thinks we need.

21 "Tim Miranda" (3670694912)
00:07:02.659 --> 00:07:26.959
To get work done in this application because we're not trying to build an app that just does the same traditional kind of human does this, human does that processes, we really kind of want to think about this AI 1st and that's what, what blueprint's done for us. It's pulled out these outcomes here, it's figured out what parts can be automated, what parts could use agentic capabilities, and the parts that need.

22 "Tim Miranda" (3670694912)
00:07:26.959 --> 00:07:49.159
Needs, you know, some human in the loop and it's designed that for us based on those assets that we use. You know, I can even before I even really dive in, I can say, ok, it's created this internal audit management workflow here to guide the overall process and some around specific audit program definitions.

23 "Tim Miranda" (3670694912)
00:07:49.159 --> 00:08:14.959
And tracking action plans that come out of the audience. But I can even ask it like, so I can even, you know, chat with my blueprint, right? And I can, I can ask it maybe what else does it think we need to add here? Like this is a good start. Are there other things that we might want to think about in terms of the workflow? And it's it's distilled out again from the supporting assets or the documents, other things.

24 "Tim Miranda" (3670694912)
00:08:14.959 --> 00:08:37.399
That we could add here, and I could, I could ask it, you know, go, let's add that workflow right here. For now, just for the discussion today, I think I'm gonna stick with what we started with. But this is useful because, I can sort of have a conversation with Blueprint and it can kind of act as like my design expert here and really figure out what we should.

25 "Tim Miranda" (3670694912)
00:08:37.399 --> 00:08:59.359
Should do. You know, and as I go into the blueprint here, again, thinking about the outcomes and what work needs to get done, if I look at the audit engagement workflow, this is sort of the the umbrella workflow here capturing the initial information about what, what needs to be done with the audit. You can see here we have a whole mix of things going.

26 "Tim Miranda" (3670694912)
00:08:59.359 --> 00:09:19.359
On here. So the overall life cycle from capturing the information all the way through to the final engagement, it's to find out a set of processes and steps here. And some of them like there's a human in the loop, right? The initial capture sort of the initial engagement and what needs to be done with this audit, you know, so it'd be good to have some.

27 "Tim Miranda" (3670694912)
00:09:19.359 --> 00:09:45.979
One really provide that initial detail. But traditionally, you know, when we talk to folks, who really do this for a living, there's some parts here that normally a human would just like real manual parts like looking through the initial information, identifying things that might be high risk, things that need special attention, but we can use our agenda capabilities, we can use the guided workflow to really do that on behavi.

28 "Tim Miranda" (3670694912)
00:09:45.979 --> 00:10:01.019
Half of the people and then figure out who needs to be working on this. Again, get a human in the loop to approve this initial engagement, send out notifications on our behalf, you know, and go from there. So.

29 "Tim Miranda" (3670694912)
00:10:01.019 --> 00:10:16.709
You know, really a lot of, initial flexibility and power here just with this initial design of our launchpad application, and it's figured out that, you know, there's some things here that need some initial review, there's some things here that.

30 "Tim Miranda" (3670694912)
00:10:16.709 --> 00:10:33.359
The app can do on the human's behalf, right? So if they're gonna draft an initial report, we can, we can do that with an automation, doing some refining of it, right? So we can use Gen AI and and agenda capabilities to do that in a.

31 "Tim Miranda" (3670694912)
00:10:33.359 --> 00:10:53.359
Controlled and and guardrailed way so that then we can put that in front of a person to have a discussion about, review, revise, things like that, really take off things out of people's hands that are just sort of brunt work and and that's important because this app that, that Jason's thinking about.

32 "Tim Miranda" (3670694912)
00:10:53.359 --> 00:11:24.319
On the market. It's not targeting huge enterprises with, with audit teams, 50 people, 60 people. We're really going after the businesses where the people that are involved in audits, people that are that really know how this works and, and do these things on a day to day basis, they've got a lot of stuff going on. The teams are small, right? And so that's what we want to think about is what can we do on their behalf? What can the app do? But in a really predictable way, right? So.

33 "Tim Miranda" (3670694912)
00:11:24.319 --> 00:11:49.789
We have the workflow to find out here. We really know what's gonna be happening step by step, and the app can do some work on behalf of people, get it in front of the right people, route it to the right people, all of that using launchpad capabilities. Again, even here as I'm working on the blueprint, I can, I can work with it here. I can, I can configure the steps, I can add information. When I want to send out an email.

34 "Tim Miranda" (3670694912)
00:11:49.789 --> 00:12:24.679
I can just type in message that I want to send and you know it'll add that as part of the application when we import this into the development environment. But yeah, I can chat with it here like, you know, the, you know, so I can depending on how, what my comfort level is with conversational development versus, you know, sort of interactive clicking on things and developing, I can do a mix of those things and it can modify the word.

35 "Tim Miranda" (3670694912)
00:12:24.679 --> 00:12:41.429
Workflow. It can suggest new things, it can add steps, change stuff, and I can really quickly iterate through my workflow and figure out what I want. But, you know, looking at this design here, and kind of seeing, seeing the visualized workflow, that's cool.

36 "Tim Miranda" (3670694912)
00:12:41.429 --> 00:13:08.844
But maybe I have a customer, you know, a friendly prospect that's really interested in this, this solution for their smaller business, and I don't want to have to build out a POC or designs, you know, Word documents. I want to, I want to actually show the app to them and see if it's headed in the right direction before we continue implementing the rest of it. So for that, I just want to keep that up. So I'm just.

37 "Jason Masciarelli" (1499772416)
00:13:08.844 --> 00:13:33.109
I want to highlight a couple of things here. So we went from like basically an idea, a text description of what we've got, and then you were able to feed this into blueprint and then quickly get really a workflow which is not just a, you know, a series of lines and such, but actually very in depth view of what this application could be based on our vision and really it's using AI to help.

38 "Jason Masciarelli" (1499772416)
00:13:33.109 --> 00:14:12.618
You be kind of a co designer to build this, right? And now you've got really a kind of a canvas that you as a non technical developer can basically focus on really the value that you're going to deliver with this product versus worrying about code and, you know, all the infrastructure and and all the technical aspects and really just focus on what is the outcome that we want to deliver in this kind of next gen AI 1st product. And then, you know, it sounds like, you know, what, where you're going with this is that basically now you could sit down with some customers and test the idea and refine it and really validate it. And then I would assume we're gonna get to a place that we could actually bring it to market, right?

39 "Tim Miranda" (3670694912)
00:14:12.618 --> 00:14:33.569
Yeah exactly. And that's, that's really important to me because I don't want to spend my time thinking about deployments and, and repositories for code and like how am I gonna actually get this stood up somewhere so that I can get it in front of the customers or even test it and try things out. What I'm able to really focus here is.

40 "Tim Miranda" (3670694912)
00:14:33.569 --> 00:14:53.569
What does this app need to do for them on their behalf? And I can also really validate that in this, in the blueprint and show it to them live, and actually collect the ground truth there, right? So if I've built out this initial workflow and I say that, you know, it's at this work paper.

41 "Tim Miranda" (3670694912)
00:14:53.569 --> 00:15:21.319
Review stage it's gonna need a manager review and then a VP sign off. My 1st customer or sets of customers may say, you know, I may need that to be different or I don't need that level of review and I haven't gone off and generated a bunch of code and then I have to maintain it and change it and react, you know, slowly to their feedback. I can do it right within this AI driven design. I can ask for suggestions, I could, I could.

42 "Tim Miranda" (3670694912)
00:15:21.319 --> 00:15:37.683
Five with it and say, you know, can we consolidate the review steps? And I can do all of that within minutes and then show it to them again. And so you get that real interactive, is this app doing what what we want it to be doing and be able to get that feedback directly from stakeholders?

43 "Jason Masciarelli" (1499772416)
00:15:37.683 --> 00:16:20.582
Very cool. Yeah, so it seems like we've, we, we took kind of like the the jobs to be done that an internal audit team wants to do. Today a lot of that stuff's typically manual and we looked at existing products in the market and a lot of those things are traditional SaaS products that kind of are CRUD applications where you kind of enter information, they're kind of checklists and help you manage and report on stuff. But what this starts to look like is you've really mapped the journey and and those kind of work streams and you've got human in the loop steps, but I would imagine over time, we might be able to replace some of those human steps with agent steps that, you know, you could have agents actually execute some of these pieces of work as well.

44 "Tim Miranda" (3670694912)
00:16:20.582 --> 00:16:45.709
Exactly. Yeah, I mean, the cool part about like the human and the loop stuffs here in the tasks is that it's defining a task or you know stuff that needs to get done. If in the future we say, you know, we can just have an agent follow the workflow within the guardrails, be predictable about it, but do that for people and so that the people that are involved can focus on just executing the audit and do.

45 "Tim Miranda" (3670694912)
00:16:45.709 --> 00:17:07.678
Doing the stuff that they need to do, takes a lot of stuff off their hands, but we don't have to do that all at once, right? So we can really target using AI and agents where it makes sense and, you know, solve the problems for the customers with a very early MVP, get it in their hands, get them using it, making stuff better, and just continue to evolve it like quickly over time. So.

46 "Jason Masciarelli" (1499772416)
00:17:07.678 --> 00:17:09.039
So that's it.

47 "Tim Miranda" (3670694912)
00:17:09.039 --> 00:17:28.789
Yeah, so I mean, let's even before I've gone through the rest of this and and made some changes, you know, I can look at it, I can show it to stakeholders, internal external stakeholders here. You know, and I can see, I can kind of play around with the the look and feel of it. But here I can see what happens when I start a new.

48 "Tim Miranda" (3670694912)
00:17:28.789 --> 00:17:50.629
Do audit engagement, I can see that it's generated, you know, it has kind of contextually useful sample data right here within the blueprint. So all the things that you'd have to do to kind of show off an application traditionally to stakeholders get really taken care of for me by blueprint, having to have sample data, being able to show the screen.

49 "Tim Miranda" (3670694912)
00:17:50.629 --> 00:18:19.399
Means, even walk through the processes, all the controls and gadgets and all the, the layout here. It was done for me. I didn't have to design any of this. I really focused on the workflows and the jobs to get done, but you know, I can, I can also show off other aspects of what would be coming to my my application, right? So, you know, with insights and launchpad, I'm able to really have like for administrators or leadership.

50 "Tim Miranda" (3670694912)
00:18:19.399 --> 00:18:50.659
At my customers, be able to see what's going on in the application and the audits, be able to explore the data on their own. And so all of this is really kind of, something that basically you get for free and you can show off the application. And I may look at this and say, you know, as I'm creating a new audit engagement here, maybe I don't need the business unit to start with. You know, I can actually use the vibe coding or directly from here.

51 "Tim Miranda" (3670694912)
00:18:50.659 --> 00:19:03.822
To change this as I'm going. So as I'm previewing it, I can directly capture feedback from stakeholders, prospective customers, and actually have it changed my design on the fly, which is pretty cool.

52 "Jason Masciarelli" (1499772416)
00:19:03.822 --> 00:19:05.423
And it.

53 "Tim Miranda" (3670694912)
00:19:05.423 --> 00:19:27.109
So here I may say, you know, I need the business units, but also maybe at this point I also need to be collecting an action plan that I can actually drop it in here and change my user interface, change my data model, all of that without having to go back and, and change, you know, the case type and the workflows. So really super interactive.

54 "Tim Miranda" (3670694912)
00:19:27.109 --> 00:19:37.324
Active live preview experience here makes it so fast to, to kind of get this working the way I want it to be working so that I can go and build out the rest of the application.

55 "Jason Masciarelli" (1499772416)
00:19:37.324 --> 00:19:57.259
Awesome and just to be clear for folks, this is, this is really for, you know, launchpad again is built for software companies, so this is really something that is, as people in the old days would say like a white label solution in the sense that it, you know, you saw the Pega logo up there, but it would actually be, you know, whoever the software company is that wanted to build the product.

56 "Jason Masciarelli" (1499772416)
00:19:57.259 --> 00:20:19.524
Here, they would have their logo, their branding, there's configuration capabilities, right? So, you know, you're not just building this as a purpose built app for one company, you're building it as a deep, you know, capability that you can sell to many clients and then it can be customized and tailored and configured for each of those clients and we handle all of that within the platform, right?

57 "Tim Miranda" (3670694912)
00:20:19.524 --> 00:20:39.529
Exactly, yeah. I mean, something as simple as, you know, I maybe working with, with a client that has again I'll go back to like the review steps here. It maybe that for one client, they just need a single single review and sign off, but for others they may have a multi step, you know, multiple multiple people that need.

58 "Tim Miranda" (3670694912)
00:20:39.529 --> 00:21:08.059
To all approve or or at least one of them has to approve. So I could configure my app as I'm building a launchpad studio so that for one client, the process works a certain way for another works another way, I don't have to release different versions of my application. I don't have to think about like forking the logic or anything. The configuration layer and launchpads is really powerful for that so that you can build your app and you can really make it custom fit.

59 "Tim Miranda" (3670694912)
00:21:08.059 --> 00:21:22.120
For for each customer, so that they're not all dealing with like one generic solution. But for me as a developer, it feels like I'm building one application and I'm not having to build a bunch of little ones, which is really important. So.

60 "Tim Miranda" (3670694912)
00:21:23.181 --> 00:21:53.549
Yeah, I mean and and of course Launchpad, all the other aspects of an application, not just the workflow, but the data, the integrations, it's the blueprints suggested to me the types of users that things is gonna interact with my application and here, you know, I can I can add different personas, I could customize these, I can start to map even before I've built started to build the application, I can start to map who should be kind of working on what, right? So an audit manager maybe able to.

61 "Tim Miranda" (3670694912)
00:21:53.549 --> 00:22:13.549
Kick off a new audit engagement an auditor may only be able to work on certain tasks. I can really start to kind of map those policies and roles here within the design and so when I start to build the app and studio, a lot of stuff's already been taken care of for me, which is great. Yeah.

62 "Tim Miranda" (3670694912)
00:22:13.549 --> 00:22:34.669
And so, you know, I finalized my design here. I've I've given a live previews to Jason, he's given me my feedback. We put it maybe in front of some customers, and at this point, you know, I would take the next step here and go into the launchpad studio, right? And so I've taken that blueprint and.

63 "Tim Miranda" (3670694912)
00:22:34.669 --> 00:22:56.749
Ported into Launchpad studio. It's generated all the things that, that I need. Again, we have our internal audit engagement workflow. We have the personas we just looked at, we'll have different portals that we can start to build here, and I can go through and really start to build out the rest of my app. From here as a developer, I can preview the app.

64 "Tim Miranda" (3670694912)
00:22:56.749 --> 00:23:18.499
And I can actually make a change and preview it as different personas so I can see how it's working for an audit manager versus an auditor. Again, I can use that for internal external demos as well so that I'm not sending screenshots around. I'm not building, you know, wire frames and things like that. I'm directly designing and building an an implement.

65 "Tim Miranda" (3670694912)
00:23:18.499 --> 00:23:39.439
Getting the app here in studio and showing it off all at the same time. And you know, this is not just the development environment here, right? So as a provider, I Launchpad gives me the capabilities to see through what's going on across my different clients here. I've deployed, so let's say I've deployed an app.

66 "Tim Miranda" (3670694912)
00:23:39.439 --> 00:23:59.439
Application to a few different subscribers and clients. I can kind of see the unit consumption over time, like how are the apps being used, all the different subscribers and what they're doing with my applications alright here in one place so that I don't have to think about how I'm gonna, what am I gonna do after deployment.

67 "Tim Miranda" (3670694912)
00:23:59.439 --> 00:24:27.874
Here, how am I gonna monitor my applications? Launchpad gives me those tools so I can keep track of what's going on after I go live with my applications as well. So let's see, yeah. So I think, you know, we've seen the blueprint, we've seen going out into studio, kind of seen that the actual design that we're thinking about going with this application and it's gonna be really easy to go and take this live. So what do you think we should do next, Jason?

68 "Jason Masciarelli" (1499772416)
00:24:27.874 --> 00:24:44.959
Yeah, I just want to recap a couple of things. So basically the the blueprint you know allowed us to do the ideation and, you know, use AI to to really, you know, create and prototype our product and then you basically could take that blueprint if you wanted to, you could actually estimate the cost.

69 "Jason Masciarelli" (1499772416)
00:24:44.959 --> 00:25:10.559
Cost of that blueprint to run for your clients through our estimator, which we won't show now, but there's a cool tool that allows you to do that. And then you brought it into studio and some folks on the call may not know what studio is, but studio is our full development environment, that, you know, Tim went through and that's really where you kind of finish off your app, you build out all the capabilities, the integrations, all the AI capabilities.

70 "Jason Masciarelli" (1499772416)
00:25:10.559 --> 00:25:29.789
So really blueprints kind of the tip of the iceberg and then studio gives you the full capabilities of the platform. And then we went through subscriber management, so really the click of a button put in a subscriber's email, and now you basically spun up a tenant and a decade dedicated isolation for that customer, that auto scales.

71 "Jason Masciarelli" (1499772416)
00:25:29.789 --> 00:25:49.409
And so now you're basically in market, you know, with your product, with customers and you can scale to tens, hundreds of thousands of of clients. And so it's pretty, pretty cool, I mean, in just the course of 20 min we went through all of that. So, you saw the persona that was on there that Tim had, that was the the VP of audit, so.

72 "Jason Masciarelli" (1499772416)
00:25:49.409 --> 00:26:09.685
What was really cool is, and Phil, if you can come on, I'll introduce you. So Phil came to me a few weeks back and he said, hey, you know, I've known Phil for a while and Phil runs audit at Pega and he said, Hey, I've got I've got this need for myself, and it'd be really cool if there was an app like this. And so Phil it'd be great just maybe just give you a quick introduction for yourself.

73 "Phil Benvenuti" (3089773568)
00:26:09.685 --> 00:26:25.319
Go ahead. Yeah, thanks Jason. And, and Tim, great to be here. Thank you. So I've got about over 30 years of experience in internal audit risk and compliance, the compliance profession mostly managing small internal audit teams and midsized companies.

74 "Phil Benvenuti" (3089773568)
00:26:25.319 --> 00:26:40.919
You know, primarily in the insurance, healthcare and software industries and and you know, my experience with, with applications that are out there now are, you know, they're they're very expensive, they're cumbersome, and they almost feel like a just.

75 "Phil Benvenuti" (3089773568)
00:26:40.919 --> 00:27:00.919
A data an expensive data repository and task manager that tracks work. And there are a couple of things that you said that were music to, to my ears that I'd like to, I I'd like to expand upon if I could. Yeah, that'd be great. Oh, ok. So the 1st thing was and I think it I I.

76 "Phil Benvenuti" (3089773568)
00:27:00.919 --> 00:27:21.109
I think it was Tim that mentions that talked about execution. And I I really think there's an opportunity to build something that's that's much more intuitive, much more intuitive solution that actually executes the work. You know, being able to build an application that just, as you can see, has much easier customization, it can be built relative.

77 "Phil Benvenuti" (3089773568)
00:27:21.109 --> 00:27:37.109
Quickly. And allowing for that constructive feedback along the way I I think is great and and I think overall that would just help with the integration, you know, down the road with the finished product. You know, incorporating the latest AI capabilities and and the.

78 "Phil Benvenuti" (3089773568)
00:27:37.109 --> 00:27:56.759
2nd thing that I heard was guiding the auditor through the process, right? And and really that's, that's just getting it to the next generation of internal audit software. I think it'd be something like just make it much more favorable and enabling the internal auditors too. Better guiding them through an audit process and what that ultimately would.

79 "Phil Benvenuti" (3089773568)
00:27:56.759 --> 00:28:14.429
Result would be less training and getting a new internal auditor onboarded very quickly. You know, with the AI capabilities and the different types of audits that we work, that could definitely see an opportunity there where that can even help with some of the research, so if you're getting on, if you're a seasoned daughter.

80 "Phil Benvenuti" (3089773568)
00:28:14.429 --> 00:28:33.029
But getting into an area that we haven't audited before, I can see with some of the AI capabilities that they could be helped there and assessing risk, understanding risk, and, and building your audit, your audit processing your audit programs and test work, all of that. The other thing I I really see it doing too is, you know.

81 "Phil Benvenuti" (3089773568)
00:28:33.029 --> 00:28:49.799
In the context of enabling auditors, you know, minimizing and eliminating some of these administrative tasks that can really bog us down and just be just be like a time stuck for us, time consuming work and just without documentation requirements, it can, we.

82 "Phil Benvenuti" (3089773568)
00:28:49.799 --> 00:29:09.799
Can tend to have some repetitive work, so I think that could eliminate this and and really allow the audit team and the auditors to focus on more meaningful and, and higher skill oriented work, which when you think about it, it's better for audit teams can increase the capacity for the work, particularly in, you know, in a growing company.

83 "Phil Benvenuti" (3089773568)
00:29:09.799 --> 00:29:29.799
It can help upskill the auditors and, and, and give them again more meaningful work, which can actually accelerate their career growth. So I think there's there's so many wins here in so much opportunity. I'm excited I'm excited for it. I I it's, it's cool and the the Lifelong massachusetts.

84 "Phil Benvenuti" (3089773568)
00:29:29.799 --> 00:29:35.840
It's residence to meets wants to say it's it's wicked awesome.

85 "Jason Masciarelli" (1499772416)
00:29:35.840 --> 00:30:07.649
Awesome. And, and, and Phil, I, you know, one of the things that strikes me is that audit is such a core process that is, you know, the heart of kind of compliance for companies especially as a public company. And so like predictability and accuracy is so important. And so one of the things that, you know, Peg is really good at and launchpad's really good at is using the best of both worlds of leveraging AI, but also using a hardened workflow process and rules that are predictable.

86 "Jason Masciarelli" (1499772416)
00:30:07.649 --> 00:30:35.980
That are gonna give you a consistent set of results every single time as opposed to allowing hallucinations and things and it allows you that over time as you roll these things out, you know, a tool like this that's an AI 1st product, that it can be really fine tuned over time to take on more and more of those tasks for you, but doing it in a way that's predictable, right? And so I, I'd imagine that's pretty critical for you cause your, your credibility's on the line is ahead of audit for the company, right?

87 "Phil Benvenuti" (3089773568)
00:30:35.980 --> 00:31:06.703
Oh, oh, absolutely. And, and, you know, any mistakes if a if a software make makes a mistake, NO one's gonna understand me blaming it on the software, that's on me. Right. So, so you're absolutely right. You know, I I look at this though, you know, what you had built there and and two other terms come to mind that are very popular in my profession. Effectiveness and efficiency, and I I see this really helping to build a more effective and efficient process. Yeah. Yeah.

88 "Jason Masciarelli" (1499772416)
00:31:06.703 --> 00:31:39.379
That's awesome. Well, this was, this was fun. So, yeah, the the product vision and and kind of the story and narrative that we went through today is just one example of how a software company or a founder could really take an idea and an existing, you know, kind of, job to be done or problem that they want to address in the market and really build a next generation AI 1st product leveraging launchpad, to give kind of the best of both worlds of predictable workflow, leveraging AI both in the development and also in the.

89 "Jason Masciarelli" (1499772416)
00:31:39.379 --> 00:31:57.359
Production runtime environment. And then, you know, the other thing is, you know, I was playing the role of the CEO of a constrained development team, and so we were able to see how quickly, you know, after just a few weeks back, Phil and I chatted, and then Tim and I were like, hey, it'd be really cool if we use this as a narrative and a story for webinar.

90 "Jason Masciarelli" (1499772416)
00:31:57.359 --> 00:32:17.359
And, you know, so basically, you know, Tim's been busy with his day job and basically, you know, I think between yesterday and today, you know, put together what you saw as this, this demo and this blueprint, and so hopefully you can see kind of the opportunity. We'd love to talk to folks, you know, that are on, that see this video, you know.

91 "Jason Masciarelli" (1499772416)
00:32:17.359 --> 00:32:40.519
Reach out to us, hit the contact sales button on our website. I encourage you to sign up for [email protected] for our explore edition, which is free and gives you access to the whole blueprinting capability, gives you access to the unit estimator, and, you know, follow us on LinkedIn and you know i'd love to talk to you about strategy and, you know, how you can potentially build pro.

92 "Jason Masciarelli" (1499772416)
00:32:40.519 --> 00:33:13.309
Products again drive impact this year for your clients. And so with that I think we'll, we'll probably wrap up and I will just highlight a couple of quick things that we've got coming up there we go, so we have two webinars coming up, one on 12 March, which is featuring a client that's actually built out an application that's the next generation AI powered inspection solution. So they'll talk a bit about their story and how they've built out that product and how they're going to market with that.

93 "Jason Masciarelli" (1499772416)
00:33:13.309 --> 00:33:34.219
Product, and then in March at the end of March on the 24th, we'll be talking to Avances, which is another company that's built out a very robust payment investigations product with Launchpad, really rethinking and modernizing that whole workflow. And so, love to, you know, see you guys there, reach out to me.

94 "Jason Masciarelli" (1499772416)
00:33:34.219 --> 00:33:41.004
If you've got questions, hit the contact us on our page, and with that, we'll jump into questions let out.

95 "Lena Lisitskaya" (865384960)
00:33:41.004 --> 00:33:57.769
Awesome. Thank you Jason and team and Phil. This was great to see an AI 1st audit application built on such flexible platform as launchpad. So Jason, in the beginning you showed a couple people pinged me with the questions directly. I invite everyone to use Q and.

96 "Lena Lisitskaya" (865384960)
00:33:57.769 --> 00:34:21.259
Q and A feature, feel free to submit questions as we speak. You showed that Launchpad was the best, the best fit for the issue you were tackling. There are many local tools and white coding tools at the moment. What makes Launchpad the best fit Jason?

97 "Jason Masciarelli" (1499772416)
00:34:21.259 --> 00:34:28.019
Sure yeah so if you notice in my prompt, I I had specifically said, you know, I have to go to constraint development team.

98 "Jason Masciarelli" (1499772416)
00:34:28.019 --> 00:34:48.019
I want to get a platform that's low code, it's AI powered, it's focused on workflow, it's for B to B and it's something that's enterprise grade. And so as you start to look at those attributes, that's where Launchpad starts to really stand out. And so where, you know, there, there are generic low code platforms that you can.

99 "Jason Masciarelli" (1499772416)
00:34:48.019 --> 00:35:08.879
Build apps for your own internal organizations. You can build some products, but in terms of really building an enterprise grade solution that's multi tenant and really, you know, has the data isolation and separation and the robust workflows that is really quite frankly the capabilities that peggy has had for the last 40 years built into this platform for software companies to leverage.

100 "Jason Masciarelli" (1499772416)
00:35:08.879 --> 00:35:28.879
Is really where we kind of become very, very unique and that's why, you know, the LLM clearly kind of recommended launchpad. It was a very specific request, but I'm trying to do something very specific, right? So I I had, you know, we're a $2 billion company, you know, Phil runs audit, he, he wants a very, you know, robust solution that's gonna address his needs. So that's, that's why I got that.

101 "Jason Masciarelli" (1499772416)
00:35:28.879 --> 00:35:36.036
You're on mute. I think there we go.

102 "Lena Lisitskaya" (865384960)
00:35:36.036 --> 00:35:52.303
Great. Thanks Jason. Ok. And related to that, so how much engineering or like Tim left, is it typically required to get something like this into production?

103 "Jason Masciarelli" (1499772416)
00:35:52.303 --> 00:35:53.845
Can you want to take that?

104 "Tim Miranda" (3670694912)
00:35:53.845 --> 00:36:09.619
Yeah. So I think the cool part here is that by building so much of the application and design and sort of outcomes in blueprint, you don't need an engineer to do that, right? So if you're the sort of a domain.

105 "Tim Miranda" (3670694912)
00:36:09.619 --> 00:36:28.679
An expert, you could be a founder of a company, if you're a little technical, like I think it's a great way to actually figure out how you want your app to work, and, you know, when it comes to actually building the application, taking the blueprint and and taking the final steps from there.

106 "Tim Miranda" (3670694912)
00:36:28.679 --> 00:36:48.679
Again instead of thinking about, oh I'm gonna need my entire engineering team to work on this, I'm gonna have to hire a bunch of developers, you know, you can have your technical folks, you can have a small set of them. You can also have them looking at it part time, right? So you have stuff going on at your company, you have your existing software.

107 "Tim Miranda" (3670694912)
00:36:48.679 --> 00:37:24.944
You have your other offerings, this is a way that they can actually with just a portion of, of maybe some of your technical folks, take an app, take the design, get it up and running, get an MVP one out live because again, once you built the functionality and you've got it working the way you want, you don't have to then think about infrastructure, deployment, managing the systems and all of that kind of operational aspects that would take your time as well. They can focus on the actual functionality and Launchpad will deal with the rest of that. So you can go live really quickly that way. Yeah.

108 "Jason Masciarelli" (1499772416)
00:37:24.944 --> 00:37:50.818
And, and we're really excited about working with companies that have a product vision and customers that they want to target and helping them get to that kind of initial release that they can put in the hands of clients within like 6090 days and sometimes even faster. And so we're, we're happy to lean in and help you guys build, talk about if this is the right fit or not. And so, you know, we'd love to just chat and help you figure out, you know, how you guys drive impact and grow revenue.

109 "Lena Lisitskaya" (865384960)
00:37:50.818 --> 00:38:07.562
Perfect. I think you guys touched a little bit on the next one, can I customize my launchpad application for each of my customers? So Tim, you talked about this, anything you want to highlight in addition?

110 "Tim Miranda" (3670694912)
00:38:07.562 --> 00:38:27.619
Yeah, I mean, it's the the configuration option and launchpad is really powerful because it could be something as as simple and small as like the theming and branding of your application. You kind of want to make it feel each of your customers make it feel like their own, that that's easy to do. It's also easy to change entire, you know, swath of your, of your.

111 "Tim Miranda" (3670694912)
00:38:27.619 --> 00:38:47.181
The workflows and processes and stages so that you really have tailored workflows and outcomes for each customer, but managing it as a provider as as one application. So that, that configuration capability is a really interesting dimension and launchpad that that we use a lot.

112 "Lena Lisitskaya" (865384960)
00:38:47.181 --> 00:38:57.004
Awesome. And I see a question from Andrew as well, how much is the access to the life environment for educational prototyping and demo purposes?

113 "Jason Masciarelli" (1499772416)
00:38:57.004 --> 00:39:16.820
Sure yeah so I can take that. So again, Launchpad Explorer is free, so I'd encourage you start there, start building. If you start to say, hey, this looks like something that's a good fit for me, you know, contact sales reach out to me and happy to, you know, figure out how to get you access. For companies that, you know, really are clear on how they want to get.

114 "Jason Masciarelli" (1499772416)
00:39:16.820 --> 00:39:37.760
To market and they really want to have our teams get, you know, really involved in helping them build on our website, you can see our pricing, but you know for startups, it starts at 500 a month for companies that are, you know, bigger than a startup, it's 900 a month, but you're getting a lot of usage capacity in that that allows you to get to, you know, good margins. You're also getting a lot of resources from us that actually.

115 "Jason Masciarelli" (1499772416)
00:39:37.760 --> 00:39:46.662
To help you, you know, kind of from a forward deployed, you know, kind of engineer perspective, help you build and get successful as well.

116 "Lena Lisitskaya" (865384960)
00:39:46.662 --> 00:39:51.655
Awesome I think we are, we've we've covered the questions. Great, awesome. Thank you.

117 "Jason Masciarelli" (1499772416)
00:39:51.655 --> 00:40:05.963
Thanks so much. Lena, Phil Tim, that was just fun. Thank you. And thanks everybody for joining us and again feel free to reach out and we're, we're here to help and and we want to really help you build a business and see if this is a good fit for you. Have a great day. Cool.

118 "Tim Miranda" (3670694912)
00:40:05.963 --> 00:40:06.803
Thanks folks.

119 "Phil Benvenuti" (3089773568)
00:40:06.803 --> 00:40:10.464
Thank you. Bye.