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THE OUTCOMES-AS-A-SERVICE PLATFORM FOR B2B COMPANIES

Build software that does the work and delivers the outcome.

Already on board? View your Launchpad Blueprints.

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Turn AI-powered workflow applications into measurable business outcomes.

What are outcomes? Claims processed. Disputes resolved. Customers onboarded. Compliance workflows executed.

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Traditional SaaS

Sell seats

Customer uses software

Features

$ per user

"Access the platform"

Outcomes-as-a-Service

Sell outcomes

Software performs work

Completed workflows

$ per outcome

"Get the job done"

The future of software isn’t SaaS. It’s Outcomes-as-a-Service.

All software companies will harness AI, but the winners will deliver outcomes faster, more reliably, and with greater governance. Launchpad gives you the platform to build that business.

Launchpad is for founders, CTOs, product leaders, and software teams building workflow-centric B2B applications.

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Sanjay Agarwal

"The impact of a platform like Launchpad for our business has been like going from water to wine...it's been game changing."

Sanjay Agarwal | CEO, Fielo

Real companies. Real outcomes.

Your challenge isn’t writing code.
It’s everything around the code.

Software teams can build applications. The harder challenge is building the enterprise architecture, multi-tenancy, subscriber management, security, governance, billing, operations, and commercialization model required to support real customers at scale.

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Everything you need to build, deliver, and monetize outcomes.

Outcomes-as-a-Service

Go from charging for software access to charging for completed work. Launchpad helps you package, monetize, and operate apps that deliver measurable outcomes at scale.

Workflow makes AI enterprise-ready

Orchestrate AI agents, people, systems, decisions, approvals, SLAs, and exceptions into repeatable workflows customers can trust.

Enterprise architecture from day one

Deploy on a proven enterprise foundation with scalability, resilience, observability, governance, and operational readiness built in.

Operate as a real software business

Manage subscribers, roles, access, customer environments, and operational growth without custom-building SaaS plumbing.

Outcome-based economics

Use Launchpad Units to understand the cost of delivering outcomes and build pricing models aligned to customer value.

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Three ways software companies use Launchpad today

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Build

Build and deploy new outcome-based applications

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See how Rulescube built a new app for client onboarding.

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Enhance

Add AI-powered workflows to existing products.

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See how Connex Ecommerce enhanced their product faster with AI.

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Replace

Modernize legacy applications and eliminate tech debt.

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See how Fielo replaced their legacy tech with a new app.

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Brian Ratcliff

"Every founder building something today should believe they’re changing the world. Launchpad gives us the best chance of doing that."

Brian Ratcliff | CEO, Rulescom

How it works: From outcome-based idea to commercial software business.

1. Design the outcome

Use Blueprint to map the workflow, users, integrations, dashboards, and business result.

2. Build the application

Add AI, workflow orchestration, business rules, human oversight, and enterprise logic.

3. Launch on enterprise architecture

Deploy with runtime, identity, observability, governance, and multi-tenancy built in.

4. Operate and monetize

Manage subscribers, track usage, and price based on the outcomes your app delivers.

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Amit Agrawal, CEO ai4process

"The ease of doing development is fantastic...the way the complexity is handled is great."

Amit Agrawal | CEO, ai4process

Deploy AI-powered outcomes your enterprise customers can trust

For regulated industries, the challenge is not simply adding AI. It’s delivering AI-powered outcomes in a way that is trusted, auditable, governed, repeatable, and enterprise-ready. Launchpad combines agentic AI with workflow controls, deterministic processes, and human oversight so software providers can deliver outcomes safely at scale.

Built to support enterprise security and compliance

• HIPAA-ready deployments
• SOC 2 certified platform
• ISO 27001 certified
• Zero-trust architecture

Human-in-the-loop controls

• Human review and approvals
• Workflow-based exception handling
• Agent + human collaboration
• Controlled execution of AI-powered work

Enterprise-grade foundation

• Multi-tenancy built in
• Subscriber management included
• Identity and observability services
• Proven enterprise architecture

Software companies are already selling outcomes with Launchpad.

Fielo

Replatformed a loyalty solution for global brands
Connex

Launched platform for B2C online retailers.
Fisent

Built fintech app for automating compliance testing processes

Built for the teams creating the next generation of software businesses.

For Founders & CEOs

Build an Outcomes-as-a-Service company without building a platform. Faster time to market, reduced capital requirements, and outcome-based monetization.

For CTOs & Product Leaders

Deploy AI your enterprise customers will actually trust with agentic workflows, governance, security, auditability, and human-in-the-loop controls.

For Consulting & SI Firms

Build outcome-based applications, deliver AI-powered services at scale, and create new recurring revenue streams alongside traditional consulting engagements.

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Price around value delivered, not seats sold.

Outcome-based software needs a pricing model that connects usage, operational cost, and customer value. Launchpad Units help providers understand the economics of every outcome, protect margins, and scale revenue as customer value grows.

Estimate your outcome economics.

Ready to build software that delivers outcomes?

Start with Blueprint to design your application, estimate the cost of delivering each outcome, and see how Launchpad can help you build, launch, operate, and monetize an enterprise-ready software business.

A new SaaS platform.
40 years of experience.

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Launchpad is a revolutionary platform from Pegasystems Inc. (Nasdaq: PEGA) that empowers software providers to build, launch, and operate workflow-centric B2B SaaS applications.

For more than 40 years, Pega has been helping enterprises meet today’s customer demands while continuously transforming for tomorrow. The Pega Infinity platform, a sibling to Launchpad, empowers the world’s leading organizations to unlock business-transforming outcomes with real-time optimization. Infinity’s AI decisioning and workflow automation solve clients’ most pressing business challenges – from personalizing engagement to automating service to streamlining operations.